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What does the food data landscape look like and how can we improve it?
How we share and use agri-food data will influence our ability to build and maintain a thriving, efficient and relevant system. That is why Agrimetrics was commissioned by the Open Data Institute (ODI) to complete the Food Data Landscape Review.

Start-up FruPro release not-for-profit platform that connects retailers and [...]
How can you put a value on the natural environment or for using land in a particular way?
Bringing together data related to the characteristics of 1.45m UK fields in one place offers the agrifood sector an unprecedented opportunity to extract new insights
BASF, promote wHen2gO for 2020 season - a smart tool that connects data to improve water stewardship when applying quinmerac and metazachlor.BASF wanted to further reduce the potential of actives – the chemical ingredients in crop protection.
Regenerative agriculture is an approach to food and farming that addresses major ecological and environmental challenges such as soil restoration, improving biodiversity, and increasing carbon sequestration. Benefits for farmers include ...
A new way of exploring data could half R&D [...]
Agri-food Data Marketplace releases faster, more affordable and usable method for accessing Synthetic Aperture Radar (SAR) for UK fields. Applications include yield estimation, crop identification and remote crop scouting.
BASF launch wHen2gO for 2020 season - a smart tool, developed by Agrimetrics, that connects data to improve water stewardship when applying quinmerac and metazachlor.
AI suggests last year's wet Autumn has caused a 61% reduction in winter wheat on British farms, which supplies 80% of the wheat used by UK millers.Overall, wheat, barley and oat yields could drop by12%, 5% and 5% respectively.
Agrimetrics have investigated the agricultural applications of a relatively new type of weather prediction called Seasonal Climate Forecasting, provided by the firm Weather Logistics.
AI is using satellite imagery to help growers decide when to irrigate their fields. They could use 30% less water, improve crop quality and increase yields.
Digital Twins are becoming more popular. Gartner estimates that by 2021, half of large industrial companies will use Digital Twins, resulting in a 10% improvement in operational effectiveness. This article answers some common questions about Digital Twins in agriculture.
COVID-19 has exposed vulnerability in our food system. Twelve years earlier, the financial crash exposed the dangers of a finance system built on a web of interdependencies – many poorly understood. The effects of 2008 are still being felt today. Are we facing a similar threat?
In line with Government guidance, and like many UK organisations, we have adopted a policy of home working for all staff, with the exception of those whose on-site presence is essential.
Airbus are marketing AI-powered, satellite-derived crop analytics through Agrimetrics’s recently launched Agri-food Data Marketplace. This could reduce crop lodging risk, improve irrigation and benchmarking.
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As a global leading provider of commercial optical and radar satellite imagery, Airbus operates the largest Earth observation constellation comprised of Pléiades Neo, Pléiades, SPOT, DMC Constellation and Vision-1 optical satellites as well as the Radar Constellation (consisting of TerraSAR-X, TanDEM-X and PAZ).